Privacy Policy

This Privacy Policy explains how personal information may be collected, used, stored, protected, and otherwise handled when you visit or make a purchase through this website. It also explains the rights available to individuals under applicable United Kingdom data protection laws.

Company: Valenne
Address: 7 PRIESTLEY AVENUE, EXETER, EX4 8DG
Email: support@valenne.online
Telephone: +44 7716526268

1. Scope of This Privacy Policy

This Privacy Policy applies to personal information collected through this website in connection with the sale of cardigans and related customer services. It covers information provided directly by customers, information generated through the use of the website, and information processed when handling orders, payments, deliveries, returns, refunds, customer enquiries, or other legitimate business activities.

By using this website or providing personal information through it, you acknowledge that your information may be processed in accordance with this Privacy Policy and applicable United Kingdom data protection requirements.

2. Personal Information We May Collect

Depending on how you use the website, we may collect personal information such as:

  • Your full name

  • Billing address

  • Delivery address

  • Email address

  • Telephone number

  • Order information

  • Products purchased or considered

  • Order value

  • Delivery information

  • Payment-related transaction information

  • Communications you send to us

  • Customer service correspondence

  • Return or refund information

  • Technical information relating to your use of the website

  • Information reasonably required to prevent fraud or protect the website

We only seek to collect information that is reasonably necessary for the purpose for which it is being processed.

3. Information You Provide Directly

You may provide personal information when you:

  • Place an order

  • Enter billing or delivery information

  • Contact customer service

  • Ask a question about a product

  • Request information about an existing order

  • Request a return or refund

  • Report a problem

  • Submit information through a form

  • Communicate with us by email or telephone

You are responsible for ensuring that information you provide is accurate and up to date.

4. Information Collected During Purchases

When you purchase a cardigan or another product through the website, information may be processed to create, confirm, fulfil, and manage your order.

This may include your name, contact details, delivery address, billing details, selected product, quantity, size or other product option, order amount, payment status, delivery status, and communications associated with the transaction.

This information may also be retained where reasonably necessary to maintain business, transaction, accounting, customer service, fraud prevention, or legal records.

5. Payment Information

Payment information submitted when placing an order may be processed by payment service providers used to complete the transaction.

We may receive transaction-related information such as payment confirmation, payment status, transaction reference information, payment method category, refund status, or information necessary to resolve payment issues.

We do not state that we retain complete payment card details where such information is handled directly by the relevant payment processing service.

6. How We Use Personal Information

Personal information may be used for purposes including:

  • Processing and confirming orders

  • Preparing products for dispatch

  • Arranging or supporting delivery

  • Communicating about an order

  • Responding to enquiries

  • Providing customer service

  • Processing returns

  • Processing refunds where applicable

  • Resolving complaints or disputes

  • Maintaining transaction records

  • Preventing fraudulent or suspicious activity

  • Protecting the security of the website

  • Meeting accounting or legal obligations

  • Improving the operation of the website

  • Understanding website usage

  • Protecting our legitimate business interests

Personal information will not be used for purposes that are incompatible with the reason it was originally collected unless permitted by law.

7. Legal Bases for Processing

Where required under United Kingdom data protection law, personal information may be processed on one or more lawful bases.

These may include:

Contractual necessity: where processing is required to accept, administer, fulfil, or manage an order or another agreement with you.

Legal obligation: where information must be processed or retained to comply with legal, tax, accounting, regulatory, or other applicable obligations.

Legitimate interests: where processing is reasonably necessary for legitimate business purposes, such as operating the website, preventing fraud, protecting customers, maintaining records, improving services, or managing disputes, provided those interests do not override your rights.

Consent: where your consent is specifically requested and required for a particular type of processing.

Where processing is based on consent, you may withdraw that consent where applicable.

8. Order Fulfilment and Delivery

Personal information may be shared with parties that are reasonably necessary to fulfil and deliver an order.

Relevant information may include your name, delivery address, telephone number, email address, order reference, and other information required to complete delivery.

Only information reasonably necessary for the relevant service should be provided to such parties.

9. Service Providers

We may use service providers to assist with the operation of the website and our business activities.

Depending on the services required, these providers may assist with matters such as:

  • Website hosting

  • Website administration

  • Order processing

  • Payment processing

  • Delivery

  • Customer communications

  • Technical support

  • Security

  • Fraud prevention

  • Data storage

  • Business administration

Service providers should only process information for authorised purposes and in accordance with applicable contractual and legal obligations.

10. Cookies and Similar Technologies

The website may use cookies or similar technologies where necessary to operate website functions, maintain sessions, remember preferences, support shopping functionality, improve security, or understand how visitors interact with the website.

Certain technologies may be necessary for essential website operations, including maintaining a shopping basket, remembering customer selections, supporting checkout, and preventing misuse.

Where consent is legally required for non-essential technologies, such technologies should be used in accordance with applicable consent requirements.

You may be able to control certain cookies through your browser settings. Disabling cookies may affect some website functions.

11. Technical and Usage Information

When you access the website, certain technical information may be generated or processed automatically.

This may include information such as:

  • Internet Protocol address

  • Browser type

  • Device type

  • Operating system information

  • Website pages viewed

  • Approximate access time

  • Session information

  • Referring page information

  • Technical error information

  • Security-related information

Such information may be used for website operation, troubleshooting, security, fraud prevention, performance analysis, and service improvement.

12. Data Security

Reasonable administrative, organisational, and technical measures may be used to protect personal information against unauthorised access, misuse, alteration, accidental loss, destruction, or disclosure.

Security measures may include restricted access, account controls, security monitoring, software maintenance, secure transaction processes, and appropriate handling procedures.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure. Customers should also take reasonable precautions to protect their own account, device, and communication information.

13. Data Retention

Personal information will generally be retained only for as long as reasonably necessary for the purpose for which it was collected or for another lawful business or legal purpose.

Retention periods may depend on factors including:

  • The nature of the information

  • The purpose of processing

  • Order and transaction requirements

  • Customer service requirements

  • Accounting requirements

  • Fraud prevention requirements

  • Legal or regulatory obligations

  • The existence of a complaint, dispute, or legal claim

When personal information is no longer reasonably required, it may be deleted, anonymised, or otherwise handled in accordance with appropriate retention procedures.

14. International Processing

Some service providers involved in website operation, payments, data storage, technical services, or other business functions may process information outside the United Kingdom.

Where personal information is transferred internationally, appropriate safeguards should be used where required by applicable law.

Such safeguards may include legally recognised contractual arrangements, recognised adequacy mechanisms, or other measures intended to provide an appropriate level of protection for personal information.

15. Your Data Protection Rights

Subject to applicable United Kingdom data protection law and any relevant limitations or exemptions, you may have rights in relation to your personal information.

These may include the right to:

  • Request access to personal information held about you

  • Request correction of inaccurate information

  • Request completion of incomplete information

  • Request deletion of information in certain circumstances

  • Request restriction of processing in certain circumstances

  • Object to certain processing

  • Request transfer of certain information where applicable

  • Withdraw consent where processing is based on consent

The availability of a particular right depends on the circumstances and the legal basis on which the information is processed.

16. Requests to Access, Correct, or Delete Information

If you wish to exercise a data protection right, you may contact us using the contact details provided in this Privacy Policy.

We may need to request information reasonably necessary to confirm your identity before processing a request. This is intended to prevent personal information from being disclosed or altered by an unauthorised person.

Requests will be considered in accordance with applicable law. In certain circumstances, information may need to be retained even after a deletion request, including where retention is required for legal, accounting, fraud prevention, dispute resolution, or other lawful purposes.

17. Children’s Privacy

This website and the products offered through it are not intended to knowingly collect unnecessary personal information from children.

If we become aware that personal information relating to a child has been collected in circumstances where it should not have been collected, appropriate steps may be taken to review and, where necessary, delete or restrict that information in accordance with applicable law.

18. Fraud Prevention and Website Protection

Personal information may be processed where reasonably necessary to detect, investigate, prevent, or respond to fraudulent transactions, misuse of the website, security incidents, unauthorised activity, payment disputes, or other activity that may threaten customers, the website, or legitimate business interests.

This may involve reviewing order details, transaction patterns, technical information, communications, delivery information, or other relevant records.

Where appropriate and legally permitted, information may also be disclosed to payment service providers, professional advisers, authorities, or other relevant parties for fraud prevention, security, dispute resolution, or legal compliance purposes.

19. Changes to This Privacy Policy

This Privacy Policy may be updated when necessary to reflect changes in website operations, business practices, legal requirements, data processing activities, or services used in connection with the website.

The version displayed on the website will represent the privacy information applicable at that time. You are encouraged to review this Privacy Policy periodically to understand how personal information is handled.

20. Contact Information

If you have questions about this Privacy Policy, how your personal information is handled, or wish to make a request relating to your personal information, you may contact:

Company: Valenne
Address: 7 PRIESTLEY AVENUE, EXETER, EX4 8DG
Email: support@valenne.online
Telephone: +44 7716526268

We will review privacy-related enquiries and requests in accordance with applicable United Kingdom data protection requirements.